Make your brand, not your time, do the heavy lifting in your marketing.

 

Let’s build a brand that actually works for you.

From the inside out.

 

More than just a logo or a set of pretty visuals, your brand is about how people feel when they interact with your business.

 

Whether you’re just starting, pivoting, or scaling, it’s time for a brand that reflects your vision, connects with your audience, and supports your growth and your rhythm.

Our Services

Here’s how to find the right starting point based on where you are right now:

Still figuring out your business direction, offers, or audience?

Start with Brand Strategy.

Before we talk visuals or messaging, we need clarity.

If you’re still looking for your place on the market or aren’t sure who you’re really speaking to, this is where we begin.

You got your why and how, but your visuals don’t reflect that?

Go to Brand Design.

If your business and brand goals are clear but your visual identity feels outdated, or DIY, it’s time to align your look with your messaging.

Let’s talk design.

You’re ready to show up online and convert visitors into clients?

Scroll to Web Design.

This is for businesses with a solid brand foundation who are ready to build or revamp their website to reach new audiences.

Let’s (re)build your digital home and make it work for you.

How We Work

We don’t believe in surface-level branding. We believe in clarity, depth, and design that moves your business forward. Our services are built to meet you where you are and grow with you.

Still not sure where you fit?
Start with a Business & Brand Audit to gain clarity on where you are now and a 90-day action plan before deciding how to move forward.

Brand Strategy

Build a brand that’s clear, memorable, and unmistakably yours.

Quick Glance

What: A deep-dive strategy process to clarify your brand from the inside out

For: Purpose-driven founders ready to build or rebuild a brand that aligns with their purpose

Format: Strategy sessions, market research, discovery exercises, and a detailed brand playbook

Timeline: 4–6 weeks

Price: Starting from €2700

Meet your brand strategist: Ioana. ⤴️

Why This Exists

Built after working with founders who had gorgeously-designed brands, big audiences… and a creeping sense of “something’s off.”

They had the logos, the colors, the copy, but not the clarity. Behind the scenes, they were second-guessing every move, stuck in a swirl of “Should I pivot?” and “Why isn’t this landing?”

Now? They’ve stopped guessing and started asking. With the right process, they’re untangling the noise, getting real answers, and finally building brands that feel as good as they look.

Is This You?

What You’re Feeling What Is Happening What It’s Costing You
Like you’re losing your grip on something you once loved When someone asks what you do, you freeze or fumble through a half-answer that even you don’t believe You’re invisible to the people who need you most, and attracting the wrong ones who drain your energy
Exhausted from second-guessing yourself every time you hit “post” Your messaging changes with your mood, because there’s no anchor, no throughline, just noise Dream clients scroll past you, not because you’re not good, but because they can’t tell what you actually do
Like you’re meant for more, but you’re stuck in place You’ve got the drive, but no map and every next move feels like a shot in the dark You’re burning energy and time chasing traction, but momentum keeps slipping through your fingers

What You’re Feeling

Like you’re losing your grip on something you once loved

What is Happening

When someone asks what you do, you freeze or fumble through a half-answer that even you don’t believe

What It’s Costing You

You’re invisible to the people who need you most, and attracting the wrong ones who drain your energy

What You’re Feeling

Exhausted from second-guessing yourself every time you hit “post”

What is Happening

Your messaging changes with your mood, because there’s no anchor, no throughline, just noise

What It’s Costing You

Dream clients scroll past you, but because they can’t tell what you actually do

What You’re Feeling

Like you’re meant for more, but you’re stuck in place

What is Happening

You’ve got the drive, but no map and every next move feels like a shot in the dark

What It’s Costing You

You’re burning energy and time chasing traction, but momentum keeps slipping through your fingers

Our 6P Framework

If you’re nodding along to the symptoms above, chances are a few brand pillars are shaky… or missing altogether (gasp!).

This is the structure we use to build your strong brand foundation:

PURPOSE: Why does your brand exist?

What is the motivation and drive behind your brand?

Who do you want to help, what do you offer and how do you offer it?

How is your offering going to impact the world in a positive way?

PERSONALITY: How does your brand feel to others?

Who is your brand at its true core, when you are not afraid of judgment?

What are your non-negotiables? What does your brand stand up for?

Is your brand quirky and playful, or sleek and confident?

PEOPLE: Who are the people you're speaking to?

Who is your ideal client? What do they do for a living? How old are they?

What are they currently missing looking to achieve?

What brands are they currently considering or using?

PLANET: How do you show up responsibly?

Do you partner with vendors that prioritize sustainability?

How do you evaluate their practices? 

How do you measure the sustainability impact of your services?

POSITIONING: What makes you different?

How do your current clients perceive you vs. how you’d like to be seen?

What market gaps are you uniquely positioned to fill?

How are you different from others doing what you do?

PLANNING: Where are you headed in the next year?

What’s the #1 problem your brand needs to solve right now?

What are your short-term objectives and long-term vision?

What’s your one-year roadmap—strategy, tactics, and all?

PURPOSE: Why does your brand exist?

What is the motivation and drive behind your brand?

Who do you want to help, what do you offer and how do you offer it?

How is your offering going to impact the world in a positive way?

PERSONALITY: How does your brand feel to others?

Who is your brand at its true core, when you are not afraid of judgment?

What are your non-negotiables? What does your brand stand up for?

Is your brand quirky and playful, or sleek and confident?

PEOPLE: Who are the people you're speaking to?

Who is your ideal client? What do they do for a living? How old are they?

What are they currently missing looking to achieve?

What brands are they currently considering or using?

PLANET: How do you show up responsibly?

Do you partner with vendors that prioritize sustainability?

How do you evaluate their practices?

How do you measure the sustainability impact of your services?

POSITIONING: What makes you different?

How do your current clients perceive you vs. how you’d like to be seen?

What market gaps are you uniquely positioned to fill?

How are you different from others doing what you do?

PLANNING: Where are you headed in the next year?

What’s the #1 problem your brand needs to solve right now?

What are your short-term objectives and long-term vision?

What’s your one-year roadmap—strategy, tactics, and all?

No need to feel overwhelmed if you don’t have all the answers yet; these questions are meant to overlap and work together. Most of our clients didn’t have this kind of clarity when they first came to us either… and now? Well…

Prior to joining forces with Free the Digital, it seemed our brand’s identity required rejuvenation, and our website didn’t fully showcase our rich history or true capabilities.

What I loved most about working with Free the Digital was their unparalleled commitment to understanding and elevating our brand’s essence.

It was not just their skill set that impressed me; it was their genuine enthusiasm for our vision and their innovative strategies that infused our digital presence with vibrancy and energy.

From the outset, they engaged deeply with our mission, asking insightful questions and proposing creative solutions that aligned perfectly with our goals. Their team didn’t just work for us; they worked with us, becoming an extension of our brand and breathing new life into every aspect of our digital footprint.

This dynamic partnership revitalized our online identity, making it more reflective of who we are and what we stand for, and ultimately, redefining our connection with our audience.

Ramona Macovei

Founder & Wedding Designer, Nunta La Mare

You’ll Walk Away With:

🔸 Market Research Insights to understand your clients, your competitors, and where your brand fits (and shines).

🔹 A Brand Guidelines Manual that becomes your brand’s bible, helping you (and anyone writing or designing for you) capture your voice, visuals, and values with confidence and consistency.

🔸 A One-Year Brand Plan that takes your big-picture vision and breaks it into actionable steps, so your business doesn’t just look good, it runs smoother and grows stronger.

You’ll walk away with real clarity on what your brand stands for, who it’s speaking to, and how it stands out: your practical playbook for messaging, pitching, and growing in a way that feels aligned and intentional.

Brand Design

Let’s make your brand unforgettable.

We transform your brand strategy into eye-catching visuals that align with your brand’s story and values.

Whether it’s a new logo, social media templates, or a full visual identity, we’ve got you covered.

What You Get:
🔹 Logo, color palette, font pairing and other promotional graphic concepts
🔸 Social media visual templates
🔹 Comprehensive brand guidelines manual

Price: 1800 EUR

We’ve worked together to redefine the logos and visual identity of my brand, and I love the results, basically with no sending back to the drawing board. Very skilled!

I appreciate that the team picked up quickly on how I work and our catch-ups are very rich in ideas and exchanges.

Cristi Schiopu

Coach & Podcast Host, Ascendo Consulting & Așa Începe

I loved the ease of communication with your team. I felt like my project was in expert hands (because it absolutely was!). That peace of mind was instrumental in making this project enjoyable for me from start to finish!

I’d recommend Free the Digital for design projects of all kinds.

Jana Soli

Organic Marketing Strategist, JanaSoli.com

Web Design

Your website is your digital home. Let’s make it stand out.

We design beautiful, functional websites that not only look great but also convert visitors into loyal clients. From landing pages to full websites, we align design with your brand’s voice and business goals.

What You Get:

🔹 Creative brief, content outline, and site map
🔸 Custom wireframes, mockups, and responsive designs
🔹 SEO-optimized layouts for better visibility
🔸 Fast-loading, user-friendly pages that drive engagement

Price: per project, starting from 600 EUR

Prior to joining forces with Free the Digital our website didn’t fully showcase our rich history or true capabilities.

The makeover we did with our brand and website wasn’t just for looks; it was a smart play that really hit home with our crowd, making what we offer not just cooler but easier to get into.

Ramona Macovei

Founder & Wedding Designer, Nunta La Mare

3 Steps to Success

We keep things simple, so you know exactly what to expect. Here’s how we start building together:

1. The Chemistry Call

After booking your call, we’ll send over a discovery questionnaire to make the most of our time together. During the call, we’ll discuss your business goals, assess fit, and suggest the best services for your needs.

If we’re a match, you’ll receive a proposal with clear details on services, costs, and timelines.

2. Planning and Setup

Once you accept, we’ll finalize a contract and get started. Together, we’ll structure the work based on your preferences, with flexible scheduling to fit your rhythm.

We’ll review progress milestones and fine-tune processes to make sure the outcome not only meets, but also exceeds your expectations.

3. Ongoing Support

We remain by your side, regularly monitor outcomes and adjust strategies, ensuring we adapt as your business evolves.

Long-Term Success: We’ll discuss the options for continuing our partnership or scaling your purpose-driven business even further to achieve long-term business goals.

Common Questions (FAQ)

How do I know if this is what I need right now?

That’s exactly what our free Chemistry Call is for.

Whether you’re building from scratch or rebuilding after a few “what was I thinking?” turns, we’ll pinpoint what your brand really needs right now—and what can wait.

Can I just do the brand strategy without the full shebang?
Absolutely. Some founders come in ready to tackle their strategy first.

Others want the full transformation: strategy, identity, and messaging. We’ll help you figure out what makes the most sense for where you are today (and where you want to go).

Do you offer payment plans?
Yes, most of our services can be paid in 2 or 3 installments.

We know clarity shouldn’t come with cash flow stress—just let us know what’s doable for you.

What if I’ve already worked on my brand but something still feels... off?

That “off” feeling? It’s often a sign your brand has evolved, but your strategy didn’t.

We recommend starting with a Business & Brand Audit. From there, we’ll map out exactly what needs recalibrating so your brand finally clicks.

Ready to build something lasting and meaningful?

Every great journey begins with a conversation.

Let’s start ours today and explore how we can transform your business together.

To our shared success!

Free the Digital is a boutique branding and business management agency based in Prague, Czech Republic. We provide business growth support to purpose-driven founders in the service industries.

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